What is a Fractional CMO?
I work alongside Managing Directors and business shareholders to understand their vision for the company. Following this I take this vision and build out a strategy required to meet the goals of the vision and manage the outputs through the tactics to deliver real results for the business.
I am able to support across the following:
- Strategy creation
- Team management
- Business evaluation
- Cost reduction
- Brand strategy
- Sales Forecasting and budgets
- Departmental P&L Reporting
- Non Exec Director Positions
- Senior Recruitment
“Operating in a fractional capacity is very different to being an advisor or consultant. I operate as part of the team, usually in a leadership position sitting within the internal Senior Management Team.
This allows me to understand the challenges of the business from the top down and then lead the teams to deliver for the business.
The business gets the benefit of my experience however I operate in a fractional capacity meaning I am only in the business for a fraction of a full time employee. This is likely to be around 1-2 days each week meaning this is a very cost effective alternative to having a full time senior Director in the business."
Richard – Founder SME²
Let's have a free, no obligation discovery call to understand your current challenges and how I might be able to help.
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